Robin Broitman at IIG has put together a Superlist of What NOT To Do In Social Media, linking to eye-opening examples of blunders made by major corporations and individuals when launching social Web initiatives. Learn by (bad) example and avoid the social media mistakes listed in this handy guide including:
A recent article in the New York Times reports that e-books are steadily gaining popularity and according to publishers such as HarperCollins, Random House and Simon & Schuster, sales of these digital publications have tripled or quadrupled in the last year. In Turning Page, E-Books Start to Take Hold, Brad Stone and Motoko Rich discuss the rise of the Amazon Kindle and other electronic book readers.
“Amazon’s Kindle version of “The Story of Edgar Sawtelle” by David Wroblewski, a best seller recommended by Ms. Winfrey’s book club, now represents 20 percent of total Amazon sales of the book, according to Brian Murray, chief executive of HarperCollins Publishers Worldwide.”
via Micro Persuasion
(CNN) -- The "semantic Web" does not sound like it's fun and easy to use, but it could make surfing Web 3.0 a more rewarding and interactive experience. Some believe it could even lead to a new form of artificial intelligence.
Spotlets pop up on a 'semantic Web' kiosk run by a pair of German researchers.
The idea behind the semantic Web, very broadly, is that things on the Internet will be described with descriptor languages so that computers can "understand" what they are.
An object might be a marked as a car part or a person, for instance. If objects were thus identified, an enormous network of linked data would emerge and machines, with their vast processing speeds, could suggest surprising and useful links that the human mind could never come up with, posing the possibility of a new sort of artificial intelligence.
The semantic Web is considered a key part of the upcoming "Web 3.0." It's starting to occur here and there, but widespread adoption is still a long way off.
http://www.cnn.com/2008/TECH/12/17/db.semanticweb/index.html
UT-Austin Libraries has a huge eBook collection, about 600,000 titles in all. Lindsey Schell, Librarian for Journals, English Lit, and Women’s Studies, has had plenty of experience in acquiring eBooks for UT-Austin.
In this interview, Lindsey and I discuss the variety of eBook collections/platforms at UT, the successes and challenges of their eBook program, purchasing eBooks through Patron Driven Acquisition, and other neat and cool things about eBooks. So, if you have eBooks, want to expand your collection, or are on the fence about starting an eBook collection, give it a listen. You’re bound to learn something. And, hopefully you’ll be jazzed about eBooks!
Other NSR interviews can be found on our Interviews page.
Thinking about starting a wiki for your library? Read about the different ways that four companies are making the most out of wikis and reaping the rewards of these collaborative tools in Wikis That Work In The Real World. Here’s a bit about just one:
“Angel.com, a 70-employee subsidiary of Micro Strategies that provides interactive voice response software, has more than 10,000 internal- and external-facing SocialText wiki pages. That’s from about 100 employees, customers, and partners with access.
One customer-facing wiki acts as a knowledge base for Angel products, while others for employees include video tutorials, training quizzes, and space for collaboration efforts, from developing marketing ideas to planning company picnics.
New employees get an hour of wiki training and set up a personal space that’s like a social networking profile.”
If you’re new to the microblogging phenomena and you want to jump on the Twitter bandwagon, find some great tips in How to be a Twitter All-Star by Denise Zimmerman. This article passes on wisdom from Twitter stars who are effectively using the application for branding and audience engagement.
“For example, on Election Day, Flying Dog Brewery tweeted that if you buy something from the store and enter promo code “I Voted” you get 20 percent off. In exchange, Flying Dog saw a spike in store sales and directly traced those sales through the promo code. That success can be credited to a loyal and enthusiastic consumer base and promotions that reflect the spirit of the brand and trusted relationships.”
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