The New Marketing Mix

by stephen

David Armano at the Logic + Emotion blog has done it again. He always creates the best visuals that explain complex topics.

As we evolve our way through making changes in balancing our traditional marketing mix with the digital and social marketing tools that are emerging as so important to our relationship with our communities.

Have you reviewed your marketing mix for your library lately? Is it flexible enough to adapt to coming changes in SEO, Yahoo!, Facebook, e-mail, Twitter, and whatever?