catching up with social media

If you’re still unsure about blogging and new social media, you’ll want to read BusinessWeek’s Social Media Will Change Your Business. The article updates their May 2005 report similarly titled Blogs Will Change Your Business. They decided to revise the popular story because despite the rapid advancements in today’s technology, readers are still downloading the original article.

“Look past the yakkers, hobbyists, and political mobs. Your customers and rivals are figuring blogs out. Our advice: Catch up…or catch you later.”

(from iLibrarian)